Back catalogue: Rock (All)

Review: 










FINAL TRACKLISTING & RUNNING ORDER TBC: 1 Joy Division - Transmission,
2 Joy Division - Love Will Tear Us Apart, 3 Joy Division - Isolation,
4 Joy Division - She''s Lost Control, 5 Joy Division - Atmosphere, 6 New Order - Ceremony,
7 New Order - Temptation, 8 New Order - Blue Monday, 9 New Order - Thieves Like Us,
10 New Order - The Perfect Kiss, 11 New Order - Bizarre Love Triangle,
12 New Order - True Faith, 13 New Order - World In Motion, 14 New Order - Regret,
15 New Order - Crystal, 16 New Order - Krafty,
17 New Order - Hellbent (Brand New Recording),

OVERVIEW: Despite an incredibly short recording career Joy Division remarkably have stood the test of time in terms of influential British bands. Their dark, brooding sound has inspired more artists than could be listed and their continued adoration today is testament to the forward thinking yet inward projected music and lyricism of a young band on the brink of success yet unsure of how to deal with it. With the sad passing of Ian Curtis, from the ashes rose New Order; the same core band but with a new fresh approach to their chosen career path. Loud, colourful and full of life.

''Total'' is a chronological look at the two bands most important tracks, covering Joy Division staples such as Love Will Tear Us Apart, and the resonating Atmosphere. New Order bring to the table Blue Monday, Bizarre Love Triangle and True Faith. Also included is a brand new never released New Order track ''Hellbent''.

PROMOTION: Stephen Morris and Bernard Sumner will both be doing limited promo for this release. More information to come but aiming for BBC Breakfast, Radio 2, 6Music and key regionals.

PRESS: Full print campaign focussing on broadsheet titles and key music press. Also full online campaign focussing on broadsheet/magazine pages and key blogs.

RADIO: Manchester based regional radio advertising on XFM

TV: National TV ad campaign, commencing with approximately £40k spend in week one.

MARKETING: TV ads, Radio Ads, Press Ads, Online activity.